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Social media campaign and photography by Justin Wirtalla, in collaboration with RAM Trucks.


"I know freedom when I feel it, and it's always by my side when my hand is behind the wheel of a perfected machine.  There is nothing like the feeling of knowing I can go anywhere without constraints.  The inevitable bumps in the road become seamless, allowing me to live only for the moment.  I was recently given that sense of freedom by RAM Trucks and ventured straight to the Pacific Coast in their newly minted Powerwagon 75.  A tranquil mist over mirrored sand met me there, and I threw on the parking brake in a blissfully quiet spot.  A robust engine sound shifted into soft ocean waves as I soaked in the sweeping views.  At the end of the day, it's moments like this that matter.  The only variable is what gets you there." -jwirtalla

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